HPRA and PR Blog unite to launch first-ever Hispanic Public Relations and Social Marketing Conference May 10-12 in Texas

"This conference will provide attendees with case studies, professional development, career and networking opportunities that are razor-focused on Hispanic PR and social marketing," said conference co-creator Manny Ruiz, the nation leading blogger on Hispanic public relations and the founder of Hispanic PR Wire, a division of PR Newswire. "We believe this case studies-driven event will be the premier annual showcase for all that our Hispanic PR/social marketing industry has to offer."

"This conference comes at a critically important time for both HPRA and the Hispanic market," said John Echeveste HPRA co-founder and senior adviser. "This year, HPRA celebrated its 25th anniversary and, in 2010, we will expand its national presence, while the upcoming U.S. Census and the continued growth of social media will underscore the importance of the national Hispanic market. 

As the leading organization for Hispanic public relations professionals, HPRA is pleased to co-present this conference to demonstrate the effective role that PR plays in Hispanic marketing and the creativity and innovation that our members are providing in leading the social media revolution," added Echeveste. Read more, click here.

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HPRA also grants scholarships to Hispanic students and honors notable individuals in the communications field at its annual PRemio Awards. HPRA strives to be a resource for communications professionals and for those seeking insights into the Hispanic market.

Abelardo de la Peña, Jr. has carved a niche for himself as a journalist by trade who “connects the Latino community.” De la Peña uses the social media arena to keep Latinos in the Southland informed as a speaker, blogger, author and editor and founder of LatinoLA.com, a website dedicated to cover Southern California’s Latino art, entertainment, culture and community. Read full story and meet other 2009 awardees.

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